As an ophthalmologist (aka eye surgeon), Dr. Nicky noticed how many patients suffered from the effects of modern stressors: staring at screens too long, allergens, sensitivity to makeup, and more. These stressors made their eyes dry, puffy and even lowered their self-confidence. She believes no one should have to experience this.

This inspired Dr. Nicky to spend five years researching the best ingredients for youthful, radiant-looking eyes. Now, meet our patented, affordably luxurious collection of eye care products for your bathroom shelf (and work desk and handbag). With ingredients so clean even the most sensitive eyes can rest easy.

Thank you for stopping by. After practicing ophthalmology (yep I'm an eye surgeon) for over ten years I can say the eye area is the most vulnerable part of the body. The eyelid and under-eye have the thinnest skin in the body and contain very little collagen and elastin. Because of this, it needs to be treated with extra love. It's also the place most people feel self-conscious about.

I want to change that and help you feel confident in your skin. With our products, your friends will wonder if you just got back from vacation or if you got an injection or procedure done. I'm not just any doctor either...

The beauty world is not new to me. I’m very lucky that my Dad is a world-renowned cosmetic chemist. Growing up, I was often the first product tester for many innovative formulas that he created. To this day, people tell me I look too young to be a surgeon, but I credit this all to my dad’s skincare formulations.
With my dad and his two best friends in the beauty industry, who are also expert cosmetic scientists, we spent years researching the best ingredients to create clean products that are also effective, affordable and ultimately created our patented EyeMEDIx Complex that is taking your eye beauty to the next level.